A Personal Design Brief

Hello there! I hope you're having a good week and enjoying the summer heat. I'm hoping we get a heat wave soon in NYC... June has been nonstop rain.

So I really wanted to share with you my personal rebrand. This is one of the first design briefs I've ever created, and I'm pretty excited about it. Although I'm trained in marketing + publication design, I'm pushing to strongly focus more on identity + branding, and I absolutely love it. I love creating something clear + fitting for individuals seeking rebrands. Longevity + simplicity are also key to a strong visual identity. I knew I wanted to rebrand myself in order to feel more confident of this new design direction I strive to move in. I'm thrilled to share it with you!